designer haidee lindell

There is so much to love about the recently launched Miss Haidee label from Byron Bay. The bags and clothing (not the bathers!) use recycled fabrics. Everything is made in Australia. And it's all super cute. Vogue, thinks so too. Oh, and there is free shipping on all summer stock bought directly from the website.

Which five words best describe you? Imaginative, creative, kookie, funny and bright.
What's your proudest achievement? It would have to be the birth of my children followed by one of my dresses getting in
Who inspires you? My daughter Millie has such a divine attitude to life it's contagious. Even on the greyest days she will proclaim how lovely the day is. She is a pleasure to be around.
What are you passionate about? I love designing, making things, turning objects into art pieces. I have to be making something and have many projects on the go or I get annoyed with myself.
What's the best lesson you've learnt? I am still learning it - to enjoy the moment not the next step; the journey is sometimes more fun.
Which person, living or dead, would you most like to meet? My husband's grandfather sounded very cool.
What's next? A fashion parade, which will involve pulling out my Tafe millinery skills from many years ago, a skill I am so glad I learnt - it makes it soo easy to impress.
What are you reading? Once I have read a book to my three-year-old then a book to my two-year-old I am so tired... although I do have a lot of books on the go. A friend just lent me
Trading Up by Candace Bushnell.

Images courtesy of Miss Haidee